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Craig Watson
Baker
Education
- MBA, Marketing, Wilmington University
- BS, Finance & Accounting, New Jersey City University
Professional Achievements
- Award-Winning Bakery, Best of Manhattan
- Appeared as a Guest on the Today Show
- American Express featured business
- Featured in a Shopify Commercial
Certifications & Organizations
- MWBE Certified
Favorite Piece of Advice
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Forum Comments (1)
1. Start Simple: Mix equal parts flour and water (e.g., 1/2 cup each) in a clean jar. Use unbleached flour for best results. Cover loosely and let it sit at room temperature.
2. Feed Regularly: Discard half and feed with fresh flour and water every 12-24 hours. Look for bubbles and a slightly tangy smell—this means it’s alive!
3. Be Patient: It can take 5-7 days for your starter to be strong enough for baking. Don’t rush it—good things take time.
Q&A Comments (3)
Co-authored Articles (109)
How to
Measure Grams
Baker Craig Watson explains how to use a scale to measure ingredients in gramsThe gram is the basic unit of measurement for weight and mass in the metric and SI measurement systems. It is often used to weigh small items,...
340+ Funny & Creative Sourdough Starter Name Ideas
Plus, tips to come up with a unique starter nameTaking care of a sourdough starter is like taking care of a pet… You have to feed it regularly and make sure it stays at a comfortable temperature. Since you’ll be spen...
155+ Best Birthday Cake Messages: Funny, Simple & Meaningful
What to write on a birthday cake to celebrate your loved one Looking for short, meaningful, or witty messages to frost on a birthday cake? We’ve got you covered! In this article, we’re providing the ultimate list of ...
What Should I Bake Quiz
There’s nothing quite as comforting as a freshly baked treat straight from the oven, but with so many delicious options out there, it can be hard to decide what to make. If you’re in the mood to bake something yummy...
How to
Make Dough Rise Faster
Before you can bake bread, you have to let the dough rise. Waiting for dough to rise usually takes anywhere between 1-3 hours, but who has time for that? If you're looking for a way to get that dough to rise faster, we'r...
How to
Bloom Yeast
Baker Craig Watson explains how to create the right conditions for a healthy yeast bloomYeast, a microorganism that consumes sugars to produce carbon dioxide and alcohol, is an essential part of many baked and brewed pro...
How to Check if Yeast is Still Good + Substitutions if It's Bad
Test your yeast before baking with this quick kitchen hackIf you’re baking and don’t know how long that yeast has been sitting in your kitchen, there are easy ways to see if it’s still good. Yeast is actually a mic...
How to
Make Homemade Chocolate
The thought of rich, sweet, melt-in-your-mouth chocolate is hard to get out of your head once you’ve got a craving. You don’t have to run out and buy a candy bar to get your fix though. We’ll show you how to make y...
3 Easy Ways to Make Edible Tea Cups
Craft teacups out of chocolate, ice cream cones, or gum pasteDainty teacups that you can actually eat make a wonderful addition to children’s birthday parties or afternoon teas (and also let you channel your inner Will...
How to
Cook Chestnuts
Chestnuts are sweet, earthy treats cultivated in Asia, Europe, and the Americas. Though you can eat some strains raw, cooking your chestnuts will bring out the rich flavors most people associate them with.
How to
Bake
Baking - it's a process so fundamentally simple that the earliest bakers managed to bake with only hot rocks over 4,000 years ago. Yet, because it allows for truly vast culinary complexity, baking is still an area of ex...
How to
Make Sugar Glass
Sugar glass (also known as glass candy) looks just like glass, except that you can eat it. Not only is it tasty to munch on—you can also use it to decorate cakes and cupcakes, too! This article will show you how to mak...
What Cake Flavor Am I Quiz
Cake. It’s delicious! But have you ever thought what flavor of cake you would be? Answer these fun personality questions to learn what type of cake you’re most like! link=|alt=A whole red velvet cake on a plate, ...
How to
Replace All Purpose Flour with Cake Flour
If you want your baked goods to be lighter and fluffier, try using cake flour instead of all-purpose flour in your recipes. Cake flour has less protein and gluten than other types of flours, meaning that it produces bak...
How to
Make Homemade Butterscotch
A very simple recipe for an age-old delicious candy. Some have documented that "buttery toffee" is often called butterscotch—Scotch being an old adjective for Scotland—which suggests it was invented in the country.
How to Choose Between Metal vs. Glass When Baking
The best recipes and techniques for glass and metal bakewareIf you’re like most people, you probably have a haphazard assortment of metal and glass bakeware in your kitchen cabinets. So which should you use, and when? ...
How to
Make Bread in the Microwave (Simple Method)
You can make bread in the microwave! You won't use quite the same ingredients that you'd use for conventional bread. Indeed, this recipe is similar to a sugarless cake. You can bake a microwave simple bread in five minut...
How to
Measure Butter
Learn three simple ways to accurately measure butter for recipesWhether you’re baking a cake or making a family dinner, many recipes call for butter. But there are all kinds of measurements for using butter—weighing ...
How to
Soften Hard Cookies
Are you tired of eating rock-hard cookies? Do you want to have melt-in-your-mouth cookies? There are a couple of tricks you can try to get hard cookies soft and chewy again.
How to Make Simple Icing in 5 Minutes or Less
Make simple icings like buttercream, chocolate, and glaze.So you need a fast way of making frosting? Well, it needs to be simple. It needs to have a small amount of ingredients and it shouldn't taste cheap. Sounds pretty...
