Sarah Potter Website

Sarah Potter

Witch, Tarot Reader, and Psychic Medium

Sarah Potter is a professional witch, tarot reader, and psychic medium based in New York City, NY. Sarah writes quarterly tarotscopes for Bust Magazine and is the creator of the Cosmo Tarot deck for Cosmopolitan. She leads transformative Full Moon ceremonies and is a highly sought-after spiritual guide, working with private and corporate clients. She also has a Substack where she share weekly energy reports, Tarotscopes, and spells for her subscribers. She is passionate about helping people live life with joy and self-trust, following their intuition to make their dreams come true. Sarah is also the author of Sober Magic, a guide to using magical craft and tarot as tools in a sobriety journey. She has been featured in Forbes, Refinery29, InStyle, and more. She has a BFA in Studio Art and Art History.

Education

  • BFA from the Art Institute of Boston at Lesley University

Professional Achievements

  • Profiled by Forbes, Refinery 29, InStyle, Teen Vogue, Artnet, and various publications
  • Featured as a professional witch and expert on Discovery ID's Mean Girl Murders in Season 3 Episode 5 "Wicked Witches"

Favorite Piece of Advice

"The universe isn’t Amazon Prime.” I say this all the time in tarot sessions and rituals. Just because you cast a spell, pull a card, or set an intention doesn’t mean the result shows up tomorrow with free shipping. Real transformation is nonlinear. It unfolds in layers, and often in ways you don’t expect, but it is unfolding. Stay with it. Also, do everything with love and kindness, always.

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Forum Comments (6)

Meteor Shower Anyone?
If you want to witness the kind of sky magic that makes you feel tiny, enchanted, and wildly connected, you need darkness, elevation, and a little intention. I always tell people to think of stargazing as a ritual: you’re not just looking up, you’re opening yourself to wonder. And that's always a good thing!

Here are a few of my favorite types of places to soak in celestial beauty:

• Dark Sky Parks & Reserves — These are designated areas with minimal light pollution where the stars spill across the sky like glitter. Think places like Cherry Springs in Pennsylvania or Big Bend in Texas. Truly breathtaking.

• National Parks with high elevation — Anywhere with mountains or desert energy amplifies the show. Joshua Tree, Sedona, Bryce Canyon, the skies here feel ancient and alive.

• Planetariums & observatories — For something more guided (and weather proof!), places like the Hayden Planetarium in NYC or Griffith Observatory in LA offer cosmic experiences that make the Universe feel intimate and personal.

• Coastal or island locations — The ocean and the stars are old friends. Anywhere far from city light like Nantucket, the Jersey Shore in the off-season, the beaches of Maui — the night sky feels extra mystical.

No matter where you go, bring intention. Bring a blanket, a thermos, maybe a card from your deck tucked in your pocket. Let the Universe reveal itself the way it always does when we slow down and look up.
This quiz says I should date a Sagittarius!
Dating a Sagittarius is like falling in love with a spark: bright, curious, optimistic, and always pointing toward whatever feels expansive and true. Sagittarius energy needs honesty, adventure, and room to breathe. They thrive when there’s movement, when the connection feels like it’s growing, learning, experiencing something new together.

There’s nothing lukewarm about them. When they’re interested, you feel it. They’re affectionate, generous, and wildly fun, but they’ll absolutely retreat if things start to feel stagnant, heavy, or overly controlled. The key with a Sag in dating is letting the relationship unfold with authenticity and spaciousness. They’re loyal when they choose you…but they need to choose freely. Bring your curiosity, your laughter, your truth. They fall in love with someone who makes their world wider and their spirit feel free.
How do I do a good-luck spell
Luck is really just energy; it’s the flow of opportunity meeting readiness, and magic helps us align with that flow. When things have felt heavy or out of sync, a good luck spell is like a little energetic reset, calling your power back and opening the way for brighter possibilities.

A Simple Good Luck Spell:
Light a green or gold candle and take a moment to ground your energy. As the flame flickers, imagine yourself surrounded by a soft glow of golden light. This is your magnetism, your ability to attract blessings. Hold that feeling as you say aloud something like:

“I open to fortune and flow.
May luck meet me wherever I go.”

You can carry that energy with you by dressing the candle with herbs that enhance luck before lighting it.

Herbs for Good Fortune:
Basil — draws abundance and success
Cinnamon — speeds up results and ignites momentum
Mint — refreshes energy and attracts prosperity
Bay leaf — amplifies wishes and intentions
Chamomile — invites calm, steady luck and protection
Clove — strengthens confidence and attraction magic

You can also add a few of these herbs into a charm bag, your wallet, or your pocket as a portable on-the-go spell! The key is to infuse every action with clear intention because luck grows where energy flows.
What are the metaphysical properties of amethyst?
I love amethyst. I think it's one of the witchiest crystals. It's really calming and offers a lot of clarity. It also enhances our dreams and banishes negative vibes. Amethyst can enhance sobriety and help with emotional balance. Purple is actually the color of inner peace and tranquility, and amethyst has these properties as well!
How can you cast a love spell with tarot cards?
Well, I think the best love spells are self-love spells, because when we love ourselves and we feel worthy and we're taking care of ourselves and feeling good, our hearts are open to the possibilities. Like attracts like, more love attracts more love. So, because of that, I would look in the deck for some cards that really denote self-love.

I would pull out the Ace of Cups, which is our relationship to ourselves. It's very heart opening. It's self-love, self-compassion, kindness – all these good things that I think are so nurturing and supportive of ourselves.

And there's so many different ways to cast a love spell, but what I'm imagining is taking your Ace of Cups out and meditating with it and saying an incantation out loud, asking the Ace of Cups to open my heart to love, to fill me with self-love and ask that my love multiply and radiate out from my heart to the greater universe. Then, I’d go to sleep with the Ace of Cups under my pillow, and wake up embodying love.

One of the things I think is so fun about creating spells is that pell-crafting is a creative act, and though I have this knowledge that I'm relying on, you can do what feels right to you. You could place a card on your altar. You could place a card under a cup of tea, like rose tea, and infuse that energy into the tea, and then drink it. Magic is really serious and it's powerful, but it's also fun. A lot of the best spells, in my opinion, come from trial and error.
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Co-authored Articles (18)

How to

Remove Black Magic Spells

Do you feel like you’ve been cursed or hexed by someone playing with black magic? If so, don’t worry. There are some simple techniques you can use to break the spell.

Which Tarot Cards Represent Pregnancy?

Reading the cards to gain insight on your fertility or pregnancy There are so many questions surrounding pregnancy, and it’s only natural to turn to tarot cards for answers. Tarot is a great way to untangle your own ho...

How to

Cast a Love Spell

Spell casting is a powerful way of focusing an intention to manifest a goal. In this case, the goal is love (or infatuation—you decide). If you believe in love and in the power of sending out a strong, positive intenti...

65 Last Names Associated With Witchcraft

Plus, the real last names of people accused of witchcraftIf you’re creating a character who’s a witch, their name should hint at their magical background, whether good or evil. Most witchy surnames have an ancient, n...

200+ Mystical Witch Names: Options from Myth & Pop Culture

Plus, learn how to choose your own spellbinding witch nameAre you interested in finding mystical, witchy names but don’t know where to start? Keep reading for our comprehensive list of over 300 witch names that include...

How to

Be a Witch

Forget the pointy hats, broomsticks and corny incantations; there is a lot of misinformation spread about witches. A complex and personal practice, witchcraft is a method of folk magic, involving an in-depth knowledge of...

The 20 Most Powerful Symbols of Healing, Growth, & Rebirth

Find strength, hope, and healing with these ancient symbolsAre you curious about the many healing symbols that exist across the world’s cultures and traditions? We’ve got you covered! Healing symbols can refer to sym...

What Does the Triple Moon Symbol Mean?

Discover the magical properties of this mystical moon glyph Humans have always looked to the moon to find meaning. One important lunar symbol is the Triple Moon, which combines a waxing, waning, and full moon into one. T...

12 Full Moon Rituals to Promote Success & Luck

By Mechila Blake, an astrologer and intuitive tarot reader based in TexasThe full moon marks the time of the month when the moon—that mysterious, magical figure of the sky—is at her fullest and brightest, and we are ...

How to Do a Yes/No Tarot Reading (Plus, What Each Card Means)

Explore your future with a simple yes or no tarot spreadYes or no tarot is a simple reading style that provides a straightforward answer to any specific question you have. Generally speaking, upright cards mean “yes,...

Minor Arcana Tarot Card Meanings

Learn to decipher wands, cups, pentacles, and swordsIf the Major Arcana cards help to sketch out an overview of your life, think of the Minor, or lesser, Arcana cards as the smaller details that focus on your daily life ...

Most Emotional Zodiac Signs

Astrology can tell us a lot about people, including how they handle their emotions. Seeing which of the zodiac signs is the most (and least) emotional can give you insight into your friends, your family, and even yoursel...

11 Lower Back Pain Spiritual Meanings (& How to Fix Them)

Learn how to spiritually heal your lower back painIt’s easy to pinpoint the cause of lower back pain if you fell or suffered an injury, but sometimes it may seem like you have pain for no reason at all. In these situat...

How to

Perform a New Moon Ritual

Using the moon phases in your magic will add much power to your rituals. The moon takes 29 1/2 days to pass through one of its cycles, and each phase has its own specific energy. This ritual deals with the New or Waxing ...

How to Manifest with Moon Water

Eager to manifest with moon water? Moon water, a powerful concoction infused with lunar magick, is the perfect home-brewed, DIY elixir. Once you make your own enchanted batch, you'll enhance almost any ritual you can ima...

Tonight's Moon Spiritual Meaning: 8 Moon Phases Explained

Learn to lean into the natural cycles of lifeThe beauty of the moon tends to invoke feelings of peace and clarity, so it’s not hard to understand how its 8 phases are believed to have deep, spiritual meaning. In this a...

A Beginner's Guide to Hedge Witches (and How to Become One)

Learn how to start practicing hedge magic A hedge witch is a witch who practices their craft alone and bases their practice around natural and/or psychic abilities and spiritual communication. The term “hedge” refers...

All About Witches Stairs: What They Are & How They Got Their Name

Discover the myth behind witches stairs & what they’re really used forHave you ever seen a staircase with staggered, alternating steps? These are commonly known as witches stairs. According to legend, people once belie...