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Toy collecting expert Eireann Kanzig discusses the future of Beanie Babies
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The Beanie Baby fervor may have cooled off since the early aughts, but you might be surprised how many of these plushies still hold serious value. But between the multiple print runs of most Beanie Babies, the “wishful thinking” ads on eBay, and the number of fakes out there, there’s a lot going into the pricing of a single Beanie Baby. While most of them aren’t worth more than a few dollars, some can sell for thousands of dollars. We even met with toy collecting expert Eireann Kanzig to help break down everything you need to know so that you can get top dollar for your collectibles.

What are the most valuable Beanie Babies worth?

Toy collecting expert Eireann Kanzig says most Beanie Babies are only worth a few dollars, but some are more valuable. First-edition Beanie Babies, misprints, and limited runs can fetch thousands of dollars. Princess the Bear consistently sells for $10-200. Bubbles the Fish holds the highest price record at $129,000.

Section 1 of 5:

The Most Valuable Beanie Babies

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  1. The purple Princess Diana Bear was released to help fund money for a memorial fund in honor of Princess Diana. Today, mint-condition first-edition Princess bears can fetch as much as $25,000.[1]
    • That said, the vast majority of Princess Bears are more likely to fetch $10-200. It’s a consistently valuable Beanie Baby, but the $25,000 version was in pristine condition.[2]

    Meet the wikiHow Expert

    Eireann Kanzig is a long-time toy collector based out of Cleveland, Ohio. She also shares her personal collection and collecting experiences through her social media handle @toyextraordineire.

  2. Wise the Owl was released in 1998 around graduation time before being quickly retired a few months later. Wise isn’t especially expensive most of the time, but the most valuable owls were printed with the incorrect dates.
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  3. Britannia the Bear has a Union Jack printed on its chest. That, combined with its short print run, has created quite the demand among British collectors. These bears can fetch up to $5,000 on a regular basis, although especially pristine copies can sell for up to $25,000.
  4. Bubbles the Fish has distinct stripe colors and has been released in a variety of different color schemes based on the edition. This made the fish especially prone to misprints. The price for a misprinted 1996 Bubbles can vary a lot depending on the color and type of misprint, but some especially unique copies can sell for over $1000,000.[3]
    • That said, the error must be especially unique and you’ll have to wait to find the right buyer. Most Bubbles Beanie Babies are worth $3-8.
  5. The original 9 are the first 9 Beanie Babies ever created. They vary in value, and most of them have had multiple print runs before retirement so the first editions are really the only high-priced versions, but they can fetch $20-100 on the low end and $35,000 on the high end.[4] The original 9 include:
    • Cubbie the Bear
    • Pinchers the Lobster
    • Patti the Platypus
    • Chocolate the Moose
    • Flash the Dolphin
    • Splash the Orca
    • Legs the Frog
    • Spot the Dog
    • Squealer the Pig
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Section 2 of 5:

Identifying Your Beanie Baby

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  1. If you don’t have a protective cover on the tag, just look in the tag to find the Beanie Baby’s name. If the tag is protected, leave it be (it’s worth more if you don’t touch it) and search online. You might type something like “purple ostrich Beanie Baby” or “white bear with peace sign Beanie Baby” into the search engine of your choosing. Scan the photos until you find an image that matches your Beanie Baby to find its name.
    • If you don’t have any tag protectors and you do end up having some valuable Beanie Babies, pick up some tag protectors.
    • With some exceptions, most Beanie Babies had multiple printings across several editions, so it’s not enough to just know the name in the tag. You also need to know the edition of the Beanie Baby, but you can’t do that without the name.
  2. Compare the hang tag to a tag chart to find the matching print run. There are 20 unique editions of Beanie Babies, and each of them has a different hang tag. Compare the hang tag to the chart to confirm what edition your Beanie Baby is.
    • A hang tag refers to the red heart-shaped tag hanging from the Beanie Baby.
    • Missing a tag? If the hang tag is missing, the only way to determine the edition of the Beanie Baby is to have it inspected and authenticated by a professional.
  3. This is the best way to rule out counterfeits. Take a look at a tush tag chart and confirm the font, style, and composition are correct for the edition on the hang tag.[5]
    • If the tags don’t match, you likely have a fake Beanie Baby.
    • You’d be surprised, but there are actually a lot of counterfeits floating around out there. During the height of the Beanie Baby frenzy, there was a lot of money to be made by buying cheaper versions of a Beanie Baby and then swapping the tags out for the pricier editions.
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Section 3 of 5:

Pricing Your Beanie Baby

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  1. Kanzig says that eBay is, hands down, the most popular forum for buying and selling Beanie Babies these days.[6] Punch your Beanie Bay’s name and edition into the search engine to pull up the results.
    • So, say you’ve got a 4th edition Magic The White Dragon. Search “4th edition Magic the White Dragon” and then “4th gen Magic the White Dragon” to pull results.
  2. Anyone can put an eBay listing out for a $5 Beanie Baby and price it at $100, hoping someone buys it, but that doesn’t give you a realistic sense of the actual market value. Look at the left side of the page and scroll down until you see the “show only” menu option. Click “sold items” and unclick every other option. Scroll those results.
    • If your item has no recently sold listings, look at the unsold listings to see what isn’t selling. You likely want to shoot a little lower than what’s currently out there.
  3. If you see there are 3 recently sold copies of your Beanie Baby that went for $8, $9, and $11.50, that’s an average price of $9.50. Use the average price you find to establish the baseline value of your Beanie Baby.
    • “Almost everyone in the ‘90s had a Beanie Baby,” says Kanzig. “There are still collectors out there today, [but] I don’t believe there is a huge demand at this time.” She adds that you may not get top dollar for a Beanie Babie today, although there are a few that are worth money.[7]
    • If you’re a little disappointed by the pricing, consider holding on to the Beanie Baby for the future! Prices have been dropping for years, but they could turn the other way if supply eventually slims down and interest in the product comes back.
    • “I’m not sure what the future holds for Beanie Babies,” adds Kanzig. She says that a lot of fads from the ‘90s don’t hold their monetary value, but they do hold a “special place in people’s hearts and memories.”[8]
  4. Once you know what a reasonable average price for your Beanie Baby is, adjust your list price based on the quality of your Beanie Baby. Ask yourself the following questions:
    • Is there any damage? If your Beanie Baby has any tears, rips, or stains, it’s not going to fetch a top price. The reverse is also true—if it’s damage-free, it’s worth a premium.
    • Is the Beanie Baby in pristine condition? Are there any bent tags? Does the Beanie Baby have any frayed threads? If there’s nothing wrong with your Beanie Baby it’s worth top-shelf prices.
    • Does the Beanie Baby have any key value adds? We break these down in detail in the next section, but if your Beanie Baby is uniquely rare, has misprints, or is certified, it’s worth listing at a higher price.
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Section 4 of 5:

Factors That Increase Value

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  1. The tags are actually essential when it comes to assessing the value of your Beanie Baby. Without both the hang tag (the heart) and the tush tag (the white tag on the back), your Beanie Baby’s value likely drops by 80-90%.[9]
  2. There are two highly-regarded Beanie Baby authenticators: True Blue Beans and Peggy Gallagher Enterprises. You send them your Beanie Baby and they’ll return them in a sealed case with a certificate proving the provenance of the Beanie Baby.[11]
    • Get quotes before you send your Beanie Baby in. If the cost of authentication is higher than the value of your Beanie Baby, skip it.
  3. The first generation of Beanie Babies, which were released in 1993, represents the origin of the entire collectible class. As a result, the first edition versions of popular Beanie Babies fetch a premium over their later versions.
  4. Beanie Babies were often “retired” after short printings, so the short print run Beanie Babies tend to fetch a premium. If your Beanie Baby was only printed for one edition or it was released for a special occasion, it’s probably going to sell for a pretty penny.[12]
    • Most of the “special event” and “celebrity” Beanie Babies (like the Girl Power Bear, which came out for Ginger Spice from the Spice Girls to celebrate women, or the Princess Diana Beanie Baby) had extremely limited print runs.
  5. Some Beanie Babies were given fresh or unique colors for certain print runs (for example, Patti the Platypus was purple for its standard editions, but there were some magenta versions that go for a premium). The tie-dyed bears often run a pretty penny compared to their non-tie-dyed peers as well, since the tie-dye pattern on each bear is 100% unique.[13]
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Section 5 of 5:

Selling Your Beanie Baby

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  1. If you’re going to try selling a Beanie Baby for more than $20, set it in a protective case to keep it from getting dusty or dirty. If you’re selling a cheaper Beanie Baby (say $3-15), the case isn’t worth it.
    • Warning: Do not attempt to clean the Beanie Baby before selling it. Any cleaning chemicals or brushes can damage the Beanie Baby, and it’s probably worth more money dirty than clean and damaged.
  2. eBay is easily the best venue for Beanie Baby sales. Take several photos of the Beanie Baby you plan to sell and create an eBay profile. Then, upload the photos and post your Beanie Baby for sale. Wait for someone to reach out and purchase your Beanie Baby![14]
    • Include the name of the Beanie Baby and the edition in the title of your post.
    • Kanzig explains that if you aren’t getting any traction on eBay, try listing the Beanie Baby on Facebook Marketplace, Craigslist, and other online venues.[15]
  3. If you don’t want to sit around waiting for an online buyer, take the Beanie Baby to a pawn shop. Many pawn shops sell inventory on eBay, and they’ll happily negotiate a sale with you.[16]
    • You can try offering the Beanie Baby to a consignment shop, where they sell goods for you and take a percentage of the profit. You’ll need to wait for the item to sell, though.
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Warnings

  • Be careful buying any value guides. You’re much more likely to get an accurate price for your Beanie Baby by researching prices yourself than by relying on some potentially out-of-date guide.
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About This Article

Eireann Kanzig
Co-authored by:
Toy Collecting Expert
This article was co-authored by Eireann Kanzig and by wikiHow staff writer, Eric McClure. Eireann Kanzig is a long-time toy collector based in Cleveland, Ohio. She began collecting toys in 2018 to preserve the wonderful memories of her childhood. As a millennial born in the 80’s and raised in the 90’s, her collection includes vintage and retro treasures and modern collectibles alike. Growing up, her grandparents owned an antique store, which allowed her the opportunity to see firsthand how items are tracked down. She was even able to go to Shipshewana, Indiana, to watch her grandfather as an auctioneer. Her mother has been a great influence as well by teaching her how to find collectibles throughout her travels. Eireann has also fostered a vibrant online community, sharing her personal collection and experiences with other toy collectors on social media @toyextraordineire. This article has been viewed 13,907 times.
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Co-authors: 8
Updated: February 3, 2026
Views: 13,907
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